The BulletSmiths® at Sierra have combined legendary accuracy with bone-punching power into a brand
new bullet design to put you ahead of the game on your next hunt.

Outside, the GAMECHANGER features an extremely accurate boat tail profile with a polymer tip seated in a hollow point design for fast expansion on impact.

Inside, the lead core surrounded by a thick, tough copper jacket delivers excellent penetration and controlled expansion at any range.

It’s the confidence you’ll want to make the shot—and deliver a potent payload at the end of the line—and that’s a GAMECHANGER on any hunt. Look for the new GAMECHANGER at your favorite retailer in a variety of popular big game calibers.